| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | OTD512 | International Agricultural Business | Elective | 1 | 2 | 6 |
|
| Level of Course Unit |
| Third Cycle |
| Objectives of the Course |
| The aim of this course is to introduce the students with the basic concepts of international business management, inform about foreign market entry strategies. Students will gain the ability to interpret the national differences in poltical economy and culture and the implications for ethical decision making. |
| Name of Lecturer(s) |
| Doç. Dr. Bora GÖKTAŞ |
| Learning Outcomes |
| 1 | To acquire basic business knowledge (Management-Organization, Production Management, Marketing, Accounting-Finance, Human Resources, Quantitative Methods) | | 2 | To learn the practices of countries and businesses regarding their activities in the international market | | 3 | Learning the strategies of businesses to enter international markets | | 4 | To have knowledge about international business and emerging markets in the digital era |
|
| Mode of Delivery |
| Normal Education |
| Prerequisites and co-requisities |
|
| Recommended Optional Programme Components |
| No |
| Course Contents |
| Foreign market entry strategies and entry modes-exporting, licensing, direct investment. |
| Weekly Detailed Course Contents |
|
| 1 | The concept of Agricultural Business and Fundamentals of International Business, Globalization of markets and production. | | | | 2 | The scope of international business in agriculture and influencing environmental factors | | | | 3 | Political economy and international business plans | | | | 4 | Multinational companies and theoretical approaches. | | | | 5 | Culture, cultural differences and and effects on business decisions. | | | | 6 | International, multinational and supranational firm strategies and comparisons. | | | | 7 | Managing international businesses.International Political Risk and Negotiation Analysis | | | | 8 | Midterm Exam | | | | 9 | Foreign market entry strategies and entry modes-exporting, licensing, direct investment. | | | | 10 | Financial and human resource management in international businesses | | | | 11 | Strategic Management and decision making | | | | 12 | Internationalization of Companies and planning. | | | | 13 | Developing countries and globalization. Trends and shifts. | | | | 14 | Future of international business, probşems and shifts in the world economy. | | | | 15 | Case studies, ethical issues discussion and general review. | | |
|
| Recommended or Required Reading |
| Göktaş, B. (2019). Uluslararası Pazarlama Yönetimi, İmaj Yayınevi: Ankara
Fidan, H. (2017). Uluslararası Tarımsal Pazarlama, Ekin Yayınevi: Bursa |
| Planned Learning Activities and Teaching Methods |
|
| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 30 | | End Of Term (or Year) Learning Activities | 70 | | SUM | 100 |
| | Language of Instruction | | | Work Placement(s) | | No |
|
| Workload Calculation |
|
| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 2 | 2 |
| Quiz | 1 | 1 | 1 |
| Attending Lectures | 14 | 3 | 42 |
| Practice | 10 | 3 | 30 |
| Question-Answer | 7 | 1 | 7 |
| Field Work | 2 | 10 | 20 |
| Project Presentation | 2 | 10 | 20 |
| Self Study | 5 | 1 | 5 |
| Oral Examination | 3 | 1 | 3 |
| Homework | 7 | 7 | 49 |
|
| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 5 | 1 | 4 | 4 | 5 | 3 | 5 | 4 | 2 | 5 | 4 | 4 | 4 | 4 | 5 | 5 | 3 | 3 | 5 | | | 4 | 2 | | | LO2 | 4 | 4 | 3 | 5 | 5 | 4 | 2 | 4 | 5 | 4 | 5 | 4 | 5 | 4 | 2 | 5 | 4 | 1 | 3 | | | 4 | 3 | | | LO3 | 5 | 4 | 4 | 4 | 3 | 3 | 5 | 1 | 3 | 4 | 1 | 2 | 4 | 5 | 5 | 4 | 5 | 4 | 1 | | | 4 | 5 | | | LO4 | 2 | 3 | 5 | 4 | 4 | 3 | 5 | 3 | 4 | 4 | 2 | 5 | 4 | 5 | 4 | 3 | 4 | 5 | 4 | | | 1 | 3 | |
|
| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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