| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | İŞ107 | E-Commerce | Elective | 1 | 1 | 6 |
|
| Level of Course Unit |
| Second Cycle |
| Objectives of the Course |
| The course aims to provide the students with a general knowledge on E-Trade |
| Name of Lecturer(s) |
| Doç. Dr. Yusuf BİLGİN |
| Learning Outcomes |
| 1 | Possess the basic knowledge about the virtual environment. | | 2 | Design virtual applications. | | 3 | Have knowledge about trading in a virtual environment. | | 4 | Develop the strategies. | | 5 | Design a site in the virtual environment. |
|
| Mode of Delivery |
| Normal Education |
| Prerequisites and co-requisities |
| None |
| Recommended Optional Programme Components |
| None |
| Course Contents |
| E-Generation
Digital Economy
Types of E-Commerce
E-Marketing
E-mail Marketing
Internet - Use of ICT
E-Goverment
E-Quality
E-Crimes |
| Weekly Detailed Course Contents |
|
| 1 | History of the Internet | | | | 2 | E-Generation | | | | 3 | Digital Economy | | | | 4 | Types of e-Commerce | | | | 5 | E-Marketing | | | | 6 | E-Marketing | | | | 7 | E-Marketing | | | | 8 | Midterm | | | | 9 | Discussion of contemporary issues related to e-
Commerce | | | | 10 | E-mail Marketing | | | | 11 | Internet - Use of ICT | | | | 12 | E-Goverment | | | | 13 | E-Quality | | | | 14 | E-Crimes | | | | 15 | Discussion of contemporary issues related to e-
Commerce | | | | 16 | Final Exam | | |
|
| Recommended or Required Reading |
| Lecture Notes |
| Planned Learning Activities and Teaching Methods |
|
| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | None |
|
| Workload Calculation |
|
| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 1 | 1 |
| Attending Lectures | 14 | 4 | 56 |
| Self Study | 14 | 4 | 56 |
| Individual Study for Mid term Examination | 1 | 25 | 25 |
| Individual Study for Final Examination | 1 | 30 | 30 |
|
| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 3 | 3 | 4 | 3 | 2 | 2 | | LO2 | 2 | 2 | 3 | 3 | 3 | 1 | | LO3 | 4 | 4 | 3 | 3 | 2 | 2 | | LO4 | 5 | 4 | 2 | 1 | 3 | 3 | | LO5 | 3 | 3 | 4 | 3 | 3 | 3 |
|
| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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