| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | YÖN211.3 | Mass Communication Theories | Elective | 2 | 3 | 4 |
|
| Level of Course Unit |
| First Cycle |
| Objectives of the Course |
| The aim of this course is to equip students with the abilities in communication skills, and with an understanding of social and cultural factors that affect communication. |
| Name of Lecturer(s) |
| Dr. Öğr. Üyesi Bora GÖKTAŞ |
| Learning Outcomes |
| 1 | explain communication processes | | 2 | explain the principles of communication | | 3 | explain the types of communication | | 4 | explain main communication components | | 5 | explain and apply theories and methods of communication |
|
| Mode of Delivery |
| Normal Education |
| Prerequisites and co-requisities |
| None |
| Recommended Optional Programme Components |
| None |
| Course Contents |
|
| Weekly Detailed Course Contents |
|
| 1 | explain communication processes | | | | 2 | Communication process 1, 2 | | | | 3 | Communication principles | | | | 4 | Communication types | | | | 5 | Communication types | | | | 6 | Main components of communication | | | | 7 | Theories and methods of communication | | | | 8 | Mid-term exam | | | | 9 | Theories and methods of communication | | | | 10 | Important of communication | | | | 11 | Theories of communication | | | | 12 | Instruments of communication | | | | 13 | Principles of human relation | | | | 14 | Application | | | | 15 | Application | | | | 16 | End-of-term exam | | |
|
| Recommended or Required Reading |
| İletişim Becerileri, M. MCKAY, M. DAVİS ve P. FANNİNG, Çeviri: Özgür Gelbal, HYB Yayıncılık, Ankara, 2010.
İletişim Çatışmaları ve Empati, Ü. DÖKMEN, Ankara, 2000. Yaşamın Kalitelendirilmesi, R. ABACI, Form Stil Yayıncılık, İstanbul, 2005 |
| Planned Learning Activities and Teaching Methods |
|
| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 40 | | Individual Study for Mid term Examination | 15 | 60 | | SUM | 100 | |
| Final Examination | 1 | 60 | | Individual Study for Final Examination | 15 | 40 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | None |
|
| Workload Calculation |
|
| Midterm Examination | 1 | 15 | 15 |
| Final Examination | 1 | 15 | 15 |
| Individual Study for Mid term Examination | 15 | 3 | 45 |
| Individual Study for Final Examination | 15 | 3 | 45 |
|
| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 4 | 4 | 4 | 4 | 4 | 4 | | LO2 | 5 | 5 | 5 | 5 | 4 | 5 | | LO3 | 5 | 5 | 5 | 5 | 5 | 5 | | LO4 | 4 | 5 | 5 | 5 | 4 | 4 | | LO5 | 4 | 4 | 4 | 5 | 5 | 5 |
|
| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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