| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | KY307.3B | Public Administration Public Relations | Elective | 3 | 5 | 4 |
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| Level of Course Unit |
| First Cycle |
| Objectives of the Course |
| To be able to create and apply public relations activities in central or local government institutions |
| Name of Lecturer(s) |
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| Learning Outcomes |
| 1 | To be able to have information about public relations practices in public institutions | | 2 | To be able to create and apply public relations activities in local or central provincial organizations | | 3 | To be able to learn the kinds of recognition and promotion activities in public institutions | | 4 | To be able to learn the public relations problems encountered in public institutions and to overcome these problems |
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| Mode of Delivery |
| Second Education |
| Prerequisites and co-requisities |
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| Recommended Optional Programme Components |
| The course will be taught in general in the classroom; It will be appropriate to organize trips to the affiliated local and provincial provincial organizations and to make some inspections in some units. |
| Course Contents |
| General characteristics of public relations in public institutions, historical process, in-house practices and public relations in public administration in general in the context of managing governed-managed relationship |
| Weekly Detailed Course Contents |
|
| 1 |
introduction of the course and general repetition of the subjects covered in the previous year. | | | | 2 | Public administration; concepts of institutions, organizations, companies, businesses, foundations and associations | | | | 3 | Central building and provincial organization in public administration | | | | 4 | Local authorities in public administration | | | | 5 | General characteristics of public administration. | | | | 6 |
The historical process of public relations practices in public administration in the world. | | | | 7 | Today, the general features of public relations in public institutions - institutions in Turkey | | | | 8 | midterm | | | | 9 | Public relations practices in governorship, district governorship and provincial directorates - public works | | | | 10 |
Governorship, district governorship and public relations practices in provincial directorates - press studies | | | | 11 |
Public relations practices in the press offices of the governor - place in management, daily - monthly - annual activities | | | | 12 | Prime Ministry Communication Center works and applications in the provinces | | | | 13 |
Information Acquisition Coordination and Citizens Direction | | | | 14 | Information Acquisition Coordination and Citizens Direction | | | | 15 | exam | | |
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| Recommended or Required Reading |
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| Planned Learning Activities and Teaching Methods |
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| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | |
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| Workload Calculation |
|
| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 1 | 1 |
| Attending Lectures | 14 | 3 | 42 |
| Self Study | 14 | 2 | 28 |
| Individual Study for Mid term Examination | 6 | 2 | 12 |
| Individual Study for Final Examination | 14 | 2 | 28 |
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| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 1 | 1 | 2 | 3 | 2 | 2 | 1 | 1 | | LO2 | 3 | 4 | 4 | 2 | 3 | 3 | 1 | 1 | | LO3 | 2 | 1 | 2 | 2 | 2 | 2 | 1 | 1 | | LO4 | 2 | 4 | 4 | 3 | 3 | 3 | 1 | 1 |
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| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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