| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | SP211.01 | | Elective | 2 | 3 | 4 |
|
| Level of Course Unit |
| Short Cycle |
| Objectives of the Course |
| To analyze the concepts, principles and practices of business administration as well as to adopt basic information about the structure and functioning of sports businesses to students. |
| Name of Lecturer(s) |
| ÖĞR. GÖR. KASIM İDARECİ |
| Learning Outcomes |
| 1 | To be able to express the basic concepts of businesses and their relations | | 2 | To be able to explain the basic concepts of business administration | | 3 | Learning the elements that make up the businesses | | 4 | Learning the establishment purposes of sports enterprises | | 5 | Learning how to use management functions in sports businesses | | 6 | Learning the factors that affect the operation of sports businesses |
|
| Mode of Delivery |
| Normal Education |
| Prerequisites and co-requisities |
| none |
| Recommended Optional Programme Components |
| none |
| Course Contents |
| Basic concepts of business management and sports management, establishment of sports enterprises, human resources management in sports service enterprises, total quality management, advertising and public relations, strategies related to sponsorship management, examination of sample organizations in this direction and preparation of new projects. |
| Weekly Detailed Course Contents |
|
| 1 | Basic concepts of business and business management | | | | 2 | Features of sports businesses | | | | 3 | Establishment of sports enterprises | | | | 4 | Planning the management of sports businesses | | | | 5 | Organizing the management of sports businesses | | | | 6 | Coordination/control the management of sports businesses | | | | 7 | budgeting / reporting the management of sports businesses | | | | 8 | Midterm exam | | | | 9 | Human resources in sports business | | | | 10 | Marketing in sports business | | | | 11 | Public relations in sports business | | | | 12 | Financial management in sports business | | | | 13 | Sponsorship | | | | 14 | sponsorship | | | | 15 | An overwiew | | | | 16 | Final exam | | |
|
| Recommended or Required Reading |
| Spor İşletmeciliği (Ekenci G, İmamoğlu AF) Nobel Yayın 2002
Yönetim ve Organizasyon (Eren E) Beta Yaınları 2003 |
| Planned Learning Activities and Teaching Methods |
|
| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | none |
|
| Workload Calculation |
|
| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 2 | 2 |
| Attending Lectures | 14 | 3 | 42 |
| Individual Study for Mid term Examination | 7 | 4 | 28 |
| Individual Study for Final Examination | 14 | 4 | 56 |
|
| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 5 | 1 | 1 | 2 | 2 | 4 | | LO2 | 2 | 5 | 1 | 1 | 4 | 2 | | LO3 | 2 | 3 | 5 | 3 | 1 | 1 | | LO4 | 1 | 3 | 1 | 5 | 1 | 2 | | LO5 | 2 | 1 | 2 | 3 | 5 | 2 | | LO6 | 2 | 1 | 1 | 2 | 3 | 5 |
|
| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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