| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | LOJ210.1B2 | Retail Logistics | Elective | 2 | 4 | 3 |
|
| Level of Course Unit |
| Short Cycle |
| Objectives of the Course |
| Student, industry, market and customer according to the classification of retail businesses, determine the types of place, on attaining knowledge about the store layout, category management, creation, diversification of products in the planning process, the types of pricing, communication methods and determination of the budget will contribute to the planning of communication programs. |
| Name of Lecturer(s) |
| Öğr. Gör. Rüveyde PABUÇCU |
| Learning Outcomes |
| 1 | Öğrenciler, bireysel grupların günlük operasyonlarını anlarlar. | | 2 | Öğrencilerin, perakende sektöründe kullandıkları teknolojiler hakkında bilgi sahibi olmaları ve bu teknolojilerin işletme performansının gözden geçirilmesi. | | 3 | Öğrenciler, perakende satış için planlama planlama süreçlerini anlar ve pazarlama, düzen, marka yönetimi ve rekabet çözümleri gibi konuları içeren yazma süreçlerini öğrenirler. | | 4 | Öğrenciler, bireysel birimlerin etik politikalarıne ve sosyal sorumluluklarına ilişkin konuları anlıyorlar. |
|
| Mode of Delivery |
| Normal Education |
| Prerequisites and co-requisities |
| None |
| Recommended Optional Programme Components |
| None |
| Course Contents |
| Classify and identify the types of businesses Retailer Retailer businesses to determine the properties of |
| Weekly Detailed Course Contents |
|
| 1 | Classifying businesses in the retail field. | | | | 2 | To understand the characteristics of businesses in the retail field. | | | | 3 | Retailer businesses to determine the properties of Retailer businesses to obtain information about the store layout | | | | 4 | Retailer businesses to obtain information about the store layout | | | | 5 | To obtain information about the financial information of businesses in the retail field. | | | | 6 | Entity's financial information for the retailer to obtain | | | | 7 | Category management to help create a To contribute to the diversification of products in the planning process | | | | 8 | Midterm exam | | | | 9 | How to diversify products in retail businesses. | | | | 10 | Retailer pricing business to contribute to the selection method | | | | 11 | Retailer pricing business to contribute to the selection method | | | | 12 | Retailer business communication methods, and determine the budget | | | | 13 | Retailer pricing business to contribute to the selection method | | | | 14 | Retailer business communication methods, and determine the budget To contribute to the planning of retail communications program | | | | 15 | general evaluation | | |
|
| Recommended or Required Reading |
| Perakende Yönetiminin Temelleri, Kamil AYDIN, Nobel Yayınları, İstanbul-2005. |
| Planned Learning Activities and Teaching Methods |
|
| Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | | Work Placement(s) | | None |
|
| Workload Calculation |
|
| Midterm Examination | 1 | 1 | 1 |
| Final Examination | 1 | 2 | 2 |
| Attending Lectures | 14 | 1 | 14 |
| Question-Answer | 20 | 1 | 20 |
| Individual Study for Mid term Examination | 15 | 1 | 15 |
| Individual Study for Final Examination | 25 | 1 | 25 |
|
| Contribution of Learning Outcomes to Programme Outcomes |
| LO1 | 3 | 3 | 2 | 1 | 2 | 3 | 3 | 3 | 2 | 1 | | LO2 | 3 | 3 | 2 | 1 | 2 | 2 | 4 | 3 | 2 | 1 | | LO3 | 3 | 3 | 2 | 1 | 2 | 3 | 4 | 3 | 2 | 1 | | LO4 | 3 | 3 | 2 | 1 | 2 | 1 | 4 | 3 | 2 | 1 |
|
| * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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