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Description of Individual Course Units| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits | | SYB114B | Entry into business | Compulsory | 1 | 2 | 4 |
| | Level of Course Unit | | First Cycle | | Objectives of the Course | | It examines the production and consumption decisions of economic units formed by households, firms and governments in the face of limited resources. There are three basic principles of economics. The first principle is that individuals always strive to choose the best, the second principle is that economic systems tend to be in balance, and the third principle is that empiricism or analysis is based on evidence.
The course aims to make students understand these three basic principles and the logic of economic thought. Students taking the course will have knowledge about the basic concepts and problems of economics, demand and supply, perfect competition market, monopoly market, oligopoly market, consumption theory, production theory, money, banks and banking issues. | | Name of Lecturer(s) | | Dr. Öğr. Üyesi Eda ADATEPE | | Learning Outcomes | | 1 | Having successfully completed the course, the student can define the basic concepts of economics, | | 2 | understand and explain the functioning of price mechanism | | 3 | analyze the economic behavior of the consumer | | 4 | explain in depth the effects of income and substitution | | 5 | detect and bring a solution to economic problems |
| | Mode of Delivery | | Normal Education | | Prerequisites and co-requisities | | None | | Recommended Optional Programme Components | | None | | Course Contents | | Definition and scope of economics, economic units and resources of the economy.
Three basic principles and scope of economics.
Basic concepts of economics: Need, goods and services, benefit, economic value, scarcity, production, production factors, consumption, savings, investment, division of labor, opportunity cost, effectiveness, efficiency and profitability.
Main problems of economy: Scarcity, economics and solution to the problem of scarcity.
Basic problems in economies.
Demand analysis: Law of demand and factors affecting demand, flexibilities and usage areas.
Supply analysis: Supply law, supply function, elasticities and usage areas.
Market types and price formation: Demand, supply and market balance under perfect competition, monopoly and imperfect competition conditions.
Consumer and producer theory: Consumer balance, producer balance and cost analysis.
Short and long term production models: Short term production and costs, long term production and costs.
Firm equilibrium: Revenue, cost and profit functions, money and banks, economic problems, profit maximization. | | Weekly Detailed Course Contents | |
| 1 | NATURE OF ECONOMICS | | | | 2 | DEMAND ASPECT OF THE MARKET | | | | 3 | PRICE ELASTICITY OF DEMAND | | | | 4 | SUPPLY ASPECT OF THE MARKET | | | | 5 | PRICE ELASTICITY OF SUPPLY | | | | 6 | MARKET EQUILIBRIUM, CHANGES IN MARKET BALANCE | | | | 7 | CONSUMER PREFERENCES | | | | 8 | MID-TERM EXAM | | | | 9 | INDIFFERENCE CURVES | | | | 10 | BUDGET LINE AND CONSUMER BALANCE | | | | 11 | CONSUMER BEHAVIOR AND INDIVIDUAL DEMAND | | | | 12 | EFFECTS OF INCOME AND SUBSTITUTION (CLASİK APPROACH) | | | | 13 | EFFECTS OF INCOME AND SUBSTITUTION (HICKS APPROACH) | | | | 14 | EFFECTS OF INCOME AND SUBSTITUTION (SLUTSKY APPROACH) | | | | 15 | MARKET DEMAND AND ELASTICITIES | | | | 16 | Final exam | | |
| | Recommended or Required Reading | | Acemoğlu, D. Laibson, D. List, ve J.A., 2016. Makroekonomi, Beta Yayınları, İstanbul.
Dinler, Z., 2007. “İktisat”, Ekin Basım Yayın, Bursa.
Eraktan, S. N., 2008. “Ekonomi”, Ankara Üniversitesi Basımevi, Ankara Üniversitesi
Ziraat Fakültesi Tarım Ekonomisi Bölümü, Ankara.
Ertek, T.. 2006. “Temel Ekonomi (Basından Örneklerle)”, Beta Basım Yayım Dağıtım
A.Ş. Yay. No: 1624, İstanbul.
Parasız, İ., 2003. “İktisada Giriş: Prensipler ve Politika”, Ezgi Kitabevi Yayınları, Bursa.
Parasız, İ., 2004. “İktisadın ABC’si”, Ezgi Kitabevi Yayınları, Bursa.
Seyidoğlu, H., 2006. “İktisat Biliminin Temelleri”, Güzem Can Yayınları, İstanbul.
Türkay, O., 1993. “Mikroiktisat Teorisi”, Adım Yayıncılık, Ankara.
Türkay, O., 2014. “İktisat Teorisine Giriş: Mikroiktisat”, İmaj Yayıncılık, Ankara.
Ülgen, G., 2002. “İktisat Bilimine Giriş”, Der Yayınları, İstanbul.
Ünsal, E. M., 2016. “İktisada Giriş”, BB101 Yayınevi, İstanbul. | | Planned Learning Activities and Teaching Methods | | | Assessment Methods and Criteria | |
| Midterm Examination | 1 | 100 | | SUM | 100 | |
| Final Examination | 1 | 100 | | SUM | 100 | | Term (or Year) Learning Activities | 40 | | End Of Term (or Year) Learning Activities | 60 | | SUM | 100 |
| | Language of Instruction | | Turkish | | Work Placement(s) | | None |
| | Workload Calculation | |
| Midterm Examination | 1 | 1 | 1 | | Final Examination | 1 | 1 | 1 | | Attending Lectures | 20 | 2 | 40 | | Individual Study for Mid term Examination | 20 | 2 | 40 | | Individual Study for Final Examination | 20 | 2 | 40 | |
| Contribution of Learning Outcomes to Programme Outcomes | | LO1 | 2 | 4 | 3 | 3 | 2 | 2 | | LO2 | 2 | 4 | 2 | 4 | 3 | 4 | | LO3 | 3 | 4 | 2 | 4 | 4 | 5 | | LO4 | 3 | 3 | 3 | 5 | 3 | 3 | | LO5 | 4 | 4 | 5 | 5 | 5 | 4 |
| | * Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High |
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