BAYBURT University Information Package / Course Catalogue

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Description of Individual Course Units
Course Unit CodeCourse Unit TitleType of Course UnitYear of StudySemesterNumber of ECTS Credits
BY206B2 Public RelationsCompulsory242
Level of Course Unit
Short Cycle
Objectives of the Course
Explain the relations ' some main concepts with the public
Name of Lecturer(s)
Öğr. Gör. İbrahim Musabaşoğlu
Learning Outcomes
1To understand the functions of PR.
2To understand the topics connected to PR.
3To have knowledge of communications, inter-communications and event design.
4To be able to assume the responsibility of PR department.
Mode of Delivery
Normal Education
Prerequisites and co-requisities
None
Recommended Optional Programme Components
None
Course Contents
With the public a relations concept and an advertisement and propaganda and behavior sciences and her relation,
Weekly Detailed Course Contents
WeekTheoreticalPracticeLaboratory
1General purposes
2General purposes
3General purposes
4General purposes
5Duties and responsibilities
6Duties and responsibilities
7Duties and responsibilities
8Mid-term Exam
9Duties and responsibilities
10Duties and responsibilities
11 Public relations message
12 Public relations message
13 Public relations message
14With the public and media relations
15Sponsorship
Recommended or Required Reading
Nuri Tortop, 2018, Halkla İlişkiler, Nobel Yayıncılık
Planned Learning Activities and Teaching Methods
Assessment Methods and Criteria
Term (or Year) Learning ActivitiesQuantityWeight
Midterm Examination1100
SUM100
End Of Term (or Year) Learning ActivitiesQuantityWeight
Final Examination1100
SUM100
Term (or Year) Learning Activities40
End Of Term (or Year) Learning Activities60
SUM100
Language of Instruction
Turkish
Work Placement(s)
None
Workload Calculation
ActivitiesNumberTime (hours)Total Work Load (hours)
Midterm Examination111
Final Examination122
Attending Lectures14228
Discussion515
Question-Answer515
Self Study313
Individual Study for Mid term Examination7214
Individual Study for Final Examination7214
TOTAL WORKLOAD (hours)72
Contribution of Learning Outcomes to Programme Outcomes
PO
1
PO
2
PO
3
PO
4
PO
5
PO
6
PO
7
PO
8
PO
9
PO
10
LO13332221131
LO23233222121
LO32332322131
LO42332222122
* Contribution Level : 1 Very low 2 Low 3 Medium 4 High 5 Very High